Nadim El Khoury holds the position of Director of Marketing & Public Relations. He brings around 20+ years of experience leading high-profile brands in marketing and operational excellence across MENA.
His experience spans across the different sides of the communication business - both at an operation and management levels. He is also recognized for an unrelenting tenacity to resolve communication, commercial, operational and financial obstacles in complex markets.
During the years, he devised, implemented and led Clients' marketing plans in addition to optimizing structures with the aim to create consistency, quality and margin improvement. He successfully managed cross functional teams to push growth initiatives - optimize resource allocation and minimize duplication.
His passion for technology has helped drive innovation & the roll out of tools as part of a continuous digital transformation. He supported many brands to grow and thrive in the digital age using the power of data and artificial intelligence in addition to capitalizing on new technology and automated solutions.
Nadim held different senior positions within WPP leadership team: CEO @ Grey Group; Executive Director @ VML and Regional Director Global Clients @ WPP in addition to different board positions at Group M and the Int'l Advertising Association.
He is fluent in English, Arabic and French which facilitates easy engagement, in addition to building long-term relationships in the international and local business community.
